"What happened in the past can help you know what’s going to happen in the future. That insight brings a next level of intelligence not just to sales and marketing but to ERP, where you can save more money in procurement or figure out whether the people you recruit are going to be successful in your organization."
- Safra A. CatzAs the co-CEO of Oracle Corporation, a global technology company that offers software and cloud-based services, Safra A. Catz is a well-known business leader. Her observations frequently touch on how companies can use historical data and experiences to inform their future choices. Catz stressed the …